IRS: International Resource Services
International Resource Services (IRS) supports decision-makers by providing strategic information, contextual insight, and timely resources in an increasingly complex world. In today’s landscape—where intelligence, timing, and clarity are critical—IRS ensures clients have both the data and the deeper understanding required to act with confidence.
Task
My assignment was to develop the visual identity and landing page hero section for IRS, distilling their mission into a crisp, authoritative digital presence. The branding needed to evoke clarity, trust, and global reach—values essential for an organization operating at the intersection of information, risk, and strategy.
Ohio is a global leader in retail marketing, with over 5,000 staff. At the start of 2020, was ready to launch their new visual identity but faced a recognizable challenge: how to get all 80,000 engaged?
Modern and cutting-edge approach for creating digital and connected brands, services, and products driving digital arts.
We believe to be a team of creatives who are excited about unique ideas and help digital and fin-tech companies. But structure were from the funny the century rather, initial all the made, have spare.
Grow brands through bold and strategic creative, focused on searching new ways to showcase user content on digital support and envisioning the future arts.
| Primary #C29948 | SCSS var $golden-ochre |
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| R 196 G 153 B 67 |
Warm Golden Brown
| Primary #4D5965 | SCSS var $blue-grey |
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| R 77 G 89 B 101 |
Muted Blue Gray
| Grey #EFE8DC | SCSS var $color-grey |
◯ |
| R 239 G 232 B 220 |
Neutral Gray
| Primary #61615F | SCSS var $color-grey |
◯ |
| R 97 G 97 B 95 |
Industrial Gray
We believe to be a team of creatives who are excited about unique ideas and help digital and fin-tech companies. But structure were from the funny the century rather, initial all the made, have spare.
Grow brands through bold and strategic creative, focused on searching new ways to showcase user content on digital support and envisioning the future arts.
Typefase
Baskerville
Usage
Headlines
Instead of utilizing contrast purely for the purpose of mitigating who are excited about unique ideas and help digital companies.
Typefase
Baskerville
Usage
Headlines
Typefase
Beatrice Regular
Usage
Headlines
With more than 16+ years
of experience, our team has become a leader in digital design and innovations.
Management
Stacey Grey
Brand Research
John Stamper
Project Manager
Colin Mondero
Account Manager
Art Direction
Stephen Miller
Creative Director
Sarah Rickson
Brand Strategy
Production
Melissa Macaya
Graphic Design
Mark Caldwell
UI/UX Desing