Light Years Integral Communications
During this period, I worked on several of Ericsson’s global community platforms, including Ericsson Zopps, Ericsson Career, and Ericsson InSide. My responsibilities covered art direction, UI design, digital illustration, and graphic production. The goal was to deliver visually cohesive, user-friendly, and internationally adaptable communication solutions that strengthened Ericsson’s global brand.
Task
I was responsible for concept development, information architecture, navigation systems, and interactive design, with a particular focus on translating complex corporate messages into intuitive digital experiences. The work required close collaboration with internal communications departments and technical teams, resulting in solutions that combined strategic branding, user-centered design, and technical feasibility.

